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Diversity in B2B Marketing: 3 Steps toward an Inclusive Strategy

Diversity in B2B Marketing: 3 Steps toward an Inclusive Strategy

by Brittany Ryan | Jul 31, 2020 | B2B Copywriting

Diversity and inclusion are here to stay. Is your content team ready? Read on to learn how to build diverse and inclusive content marketing plans for your SaaS or B2B brand.  

How to Write B2B Content People Actually Want to Read—Content Guidelines at Pointed

How to Write B2B Content People Actually Want to Read—Content Guidelines at Pointed

by Brittany Ryan | Jan 3, 2020 | Freelance Copywriters

Everyone thinks writing is tough, but it’s hardest for the people who actually do it. This article is for the brave B2B copy and content writers struggling to make their argument heard. Because, let’s face it, as a B2B copywriter, you have to navigate depths of...

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