B2B content people actually read.
B2B readers want inspiration, not jargon. We provide high-quality content marketing and copywriting services to SaaS brands in HR, ecommerce, edtech and select other industries.
Content that’s so on-brand, you’ll swear it was written in-house.
Numbers you can track
Customers aren’t stupid. They know when they’re being sold to, or when SEO is a brand’s one and only goal. With us, you’ll see double-digit increases in organic traffic and up to 7X the number of new trial users, by being 100% you.
Content you can use
Quality messaging doesn’t come from
a content mill.
The team at Pointed understands our persona deeply and delivers content that connects with our audience at an emotional level.
Other partners and agencies wanted only to understand the surface level of our market and customers.
The Pointed team conducted research, interviewed customers, and reached out to other thought leaders to build expertise that we didn’t previously have. This experience truly made our company better and amplified our voice.
There’s a tough balance between being approachable and projecting expertise, but the work Brittany and the team have done perfectly blends those qualities. Even though you work remotely, it felt like you were a part of our team and worked to understand our business at a very deep level.